Are you a small nonprofit that wants to use technology more effectively but finds it overwhelming to get started? Maybe you are curious about the cloud and eager to experiment. Or maybe you already have a server and want to work more effectively while minimizing the change for your staff. You are not alone! There are lots of other charities, nonprofits and libraries in the same situation.
Jane and I are always thinking about how to make it easier to embrace technology, and how we could talk about this at the My Charity Connects conference this year. When we thought about it, the questions we get asked most often are “What tool should I use to do X?” and “What does it cost?”
If I’m honest, sometimes these questions frustrate me because I think: you’re asking the wrong question! It’s not so important what tools you pick, what matters is why you’re using it, how it is going to help you achieve your mission, and how you integrate it into your work. And while all this is true, the fact remains that you still do need to pick a tool and use it. So if you’re working at a busy nonprofit or charity and are overwhelmed by the choices out there, how do you even get started?
So without further ado, I now introduce....
Jane vs. Tierney
(It's a little bit like Team Edward vs. Team Jacob, with less boy drama and more awesomeness.)
Sounds epic? It is. And the best part is that you will have the chance to be involved! (You could start by helping us to come up with an appropriately epic name... seriously, we need help!)
Over the next month, Jane and I will challenge ourselves to do day-to-day nonprofit tasks with free and low cost tools. We’ll get advice from you, share our experiences in this blog, and probably make a few mistakes and learn some things along the way. We'll each try out different tools and see how they work. Here’s our basic plan:
Challenge 1: Send a newsletter: We have a Toronto Net Tuesday coming up, so we need to let everyone know about the event. Check out our review!
Challenge 2: Plan an event: We need to plan one of our Toronto Net Tuesday events and manage RSVPs. Check out our review!
Challenge 3: Collaborate on a document: Now it’s time to put together a presentation for the conference - how can we work with each other to create a great presentation? Read our review
Challenge 4: Team project management: How do we coordinate our team to work together on a project, so we can keep our information in a central place and cut down on the number of emails? Read our review
Update: What happened to our challenge about managing contacts/constituents?
We think this is a really important one for nonprofits and charities; in fact it's because it's so important that we really struggled with it. We know lots of tools (CRMs) that are great so we hesitated to narrow it down to only two tools. The other key challenge here is that implementing a CRM successfully (even more so than other tools) has much more to do with your processes than the tool. So we've decided not to dive into this one for a Jane vs. Tierney challenge, and find other ways to share content around CRMs. If you want to learn more, I recommend taking a look at our list of resources on CRMs.
It's time to get started with Challenge 1 and we need your input! What newsletter tools do you use? What would you recommend for Jane and I to try out? What questions would you like answered? What other ideas do you have for us? Leave a note in the comments, share your thoughts on Facebook or Twitter (#janevstierney), or send us an email.


Comments
Graphic design buttons
Buttons and graphics
Pixlr.com
Making buttons
I completely understand where you're coming from as I've gone through the same struggle myself. I have no graphic design skills myself but needed to make buttons for our website.
I looked for sites that would help you make nice buttons and I never found one that I was completely happy with. I ended up using http://cooltext.com/Buttons a few times (with the "Plain" template), mostly because it let you download your button at the end of the process (which is a very important feature!) and it's free. The button on the right sidebar of our website that says "En français !" was made with this tool - as you can see it's simple, but it does the job.
Recently we were able to get a copy of Adobe Creative Suite, so for my more recent buttons (such as the "Get Started ->" one on the home page, I've used Adobe Illustrator. I had never used this program before so there was a bit of a learning curve, but I figured out enough to do the job. If you are a charity you might be eligible for Adobe products through our donations program; if not there are some free alternatives out there which you can learn to use if you are willing to spend a bit of time.
Of course the other alternative is to get a graphics design volunteer. We had a wonderful volunteer who helped us out a year ago; she did some of our nicer buttons such as the social media ones.
I hope that helps! Does anyone else have suggestions to add? Any good online button generators that you recommend?
Tierney
Mailchimp
Mailchimp is awesome. We use
Challenges 2 & 3
Thanks for your comment and also for sharing your thoughts on MailChimp. I didn't get to explore that level of detail around customizing templates when I did my review, so that's helpful to know. Are there any tools in particular that you are considering for events and/or CRM, or are you more wondering what is out there?
Tierney