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Storing Up Support for Kids with Cancer: ACCO's Shopify Store Experience

The American Childhood Cancer Organization (ACCO) uses Shopify to manage its online store and has raised around $30,000 to date! Our colleagues at TechSoup Global asked ACCO's about their Shopify experience, and this is what Liz Dicus, administrative coordinator at ACCO, had to say:

Google AdWords For Nonprofits 101

Google AdWords Grants gives eligible nonprofits $10,000 per month in free Google AdWords advertising to promote themselves at the top of Google search results pages. That is a potential annual ad budget of $120,000 that nonprofits can use to attract donors, recruit volunteers and connect with clients. Sounds too good to be true? The good news is that it’s true, and many nonprofits are already benefitting from this donation.

Chimp 101 - Empower Your Online Donors Your Way

By making giving accessible, flexible, social and fun, our goal is to integrate charity into everyday life -- whether through traditional fundraising outreach, organized giving through sports teams, workplaces or schools, informal group giving, or individual donations.

#GivingTuesday Checklist - Make Sure You're Ready to Go!

With just 23 days till #GivingTuesday, your nonprofit's plan for December 2nd should be aligning. However, we know all too well that priorities can slip and organization's can lose track of the tasks at hand, so here's a handy checklist for you to use, leading up to December 2.

3 Social Media Fundraising Challenges (+How to Fix Them)

A lot of nonprofits use social media to boost their fundraising efforts, but more often than not it doesn’t work. What gives?

Where Do You Fit on The Blackbaud Index-Canada? Five High ROI Solutions to Close the Gap for Small Nonprofits

Have you wondered how your charity or nonprofit’s fundraising efforts compare to the larger Canadian sector? With the recent release of The Blackbaud Index- Canada, it’s simple for organizations to benchmark their overall and online giving against the several hundred Canadian nonprofits currently included in the index. What does access to this data mean for the Canadian sector?

3 Crowdfunding Tips from Experts

Crowdfunding has gained widespread popularity in the nonprofit sector and the momentum doesn’t seem to be slowing down. There are literally hundreds of crowdfunding platforms on the Internet and it seems like a new crowdfunding website is developed every week.With all of these crowdfunding platforms to choose from, it can be difficult to know which will be the most effective for your nonprofit. 

CRM Case Study: Cambridge Self Help Food Bank and Sumac

Constituent Relationship Management (CRM) can vastly improve a nonprofit's operations, fundraising initiatives, volunteer management and more, but deciding on a CRM system can be a very difficult task. Dianne McLeod, Program Coordinator at the Cambridge Self Help Food Bank (CSHFB), shares with us her experience with implementing a new CRM (Sumac) at CSHFB.

Year End Campaigns

Whether it's for tax purposes, in lieu of Christmas gifts or just because it's the season of giving, something about the holidays inspire people to give. Fundraisers concentrate a lot of their efforts to the last few months of the year because nonprofits tend to see a boost in their revenue during the holidays. This is why at TechSoup Canada, we want to help you with your current year-end campaigns and the next. Through-out this month, we will be looking at how technology can improve your year-end efforts and share key learnings and tips from successful case studies.

Click, Like & Share: The Power of Good Video

It’s 2013. You’re at home scrolling through your Facebook news feed. A billion other people are doing the same thing. What do you click on? What do you not? For me, a visual piece of content has a much better chance of catching my attention than simple text. We’ve seen the rise of memes and animated GIFs for this reason. We’ve also seen the viral explosion of videos such as ‘The Evolution of Dance’, the silly and light-hearted ‘Charlie Bit My Finger’ and the controversial ‘Kony 2012’.