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Blogs

Don't Overthink It! Write Better Blog Posts, Faster

How long should a blog post take to write? As long as you decide it deserves. With so many factors (e.g., word count, blog audience, quality of writing, deciding subject matter, etc.), trying to hit a benchmark isn’t helpful. Instead, focus on improving your efficiency. When Belle Cooper from Buffer started out, she took one-to-two full days to write a post. Now, it takes her four hours. You become faster with practice, and here’s some advice to guide you.

The Art of the Interview: The Role of Journalism at your Nonprofit

In nonprofit communications, we interview colleagues and other professionals to uncover stories for case studies or internal communications - or to gather useful information for our organization. This primer will help you to prepare and execute quality, journalistic interviews to bring out interesting and personal stories that will support your nonprofit’s work.

Actionable On-Page SEO Fixes: Significantly Improve your Site's Traffic

Search Engine Optimization (SEO) is extremely important for your website's health. SEO techniques will increase your website's traffic when you pair quality content with the proper target keywords to ensure a positive user experience.

Why the heck is my website doing that?! Coding Decoded

The Internet can be a confusing place, and often Internet concepts, like coding a website, may seem complicated and overwhelming. That’s why we invited Sarah Lesh, a front-end web developer at hjc, to explain the basics of coding, specifically HTML, CSS, and Javascript.

How to Develop and Own your Brand Online: TechSoup Canada Partners with CIRA

The Canadian Internet Registration Authority (CIRA) has partnered with TechSoup Canada on an integrated campaign to help Canadian nonprofits, charities and libraries learn about how they can take ownership of their online identity and build their brand by harnessing the power of domain names and the web.

Part Two: Executing a Nonprofit Blog You Can Manage

Many nonprofits want to start a blog, but their staff are often balancing multiple roles and don’t have the resources to regularly maintain one. However, blogs bring many benefits to nonprofits, and with a strategic approach you can manage a blog with minimal time and resources.

Part One: Planning a Nonprofit Blog You Can Manage

Many nonprofits want to start a blog, but their staff are often balancing multiple roles and don’t have the resources to regularly maintain one. However, blogs bring many benefits to nonprofits, and with a strategic approach you can manage a blog with minimal time and resources.

How to Engage your Community with a Good Story

Storytelling is an important part of any nonprofit's work, whether they’re telling an impact story about the people they serve, or a story about the organization itself.

Regardless, nonprofits have to tell stories to strengthen their brands, draw in donors, and raise awareness around their mission. Stefan Hostetter spoke at our NetSquared Toronto event to explain how nonprofits can do just that: engage their communities with a good story.

The Best of Tech: Top 10 Lessons of 2015

The holidays are almost upon us, and it's a time for us to reflect on the best tech tips from our top blogs of 2015. The highlight reel includes how to successfully run a crowdfunding campaign, design quality marketing content without experience, and use Google Analytics and AdWords to inform your marketing decisions.

How to Merge Two Nonprofits: Five Lessons Learned

The charitable sector has become increasingly diverse with organizations serving all kinds of mandates in traditional and niche areas of the social impact sector. With the proliferation of charities registering, organizations can find themselves working towards similar objectives. Competition is not a bad thing. In some cases, it encourages us to discover new solutions or better ways to do things. Merging operations and IT infrastructure can sometimes better serve donors and stakeholders who are ultimately impacted.