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Community & Social Media

How to Find Digital Ambassadors for Your Nonprofit’s Cause

Spreading the word about your nonprofit is an important part of achieving your mission. Having an excited, engaged audience can boost donations, bolster support, and deepen your impact. But it isn’t always easy to get people excited about social causes. If the message isn’t coming from the right individual, it can seem boring or forgettable.

Digital Fundraising: Frameworks and Strategies to Optimize Online Revenue

Online giving continues to grow at a faster rate than other forms of giving, and as more donors are choosing to give online, it is now more important than ever for nonprofits to prioritize digital fundraising strategies.

Become a Nonprofit Thought Leader through Digital Content

In this piece, you'll learn what thought leadership is, how it can benefit your organization, and how digital content can help you become a nonprofit thought leader.

The Decline of Organic Reach: Ideas to Engage your Facebook Audience

If you’re a seasoned digital marketer, you’ve probably noticed Facebook’s organic reach has been declining steadily over the last four years.

More and more content is being produced; Facebook says on average, 1,500 stories can appear in someone’s news feed when they log on, and this increased competition makes it hard for any one story - your story - to gain exposure.

8 Digital Trends Affecting Nonprofits Today

Technology has changed the landscape of giving. This isn’t something that’s happening; it’s already here. Nonprofits don’t have a choice about keeping up with tech - we either evolve or become irrelevant.

Many nonprofits feel they have caught up with technology because they invested in a new website. Having a donate button on your homepage is a great foundation, but it doesn’t go far enough to engage donors.

Join TechSoup's 2016 Digital Storytelling Challenge!

We're excited to partner with TechSoup global for Storymakers 2016! For the sixth year, TechSoup's annual challenge will help nonprofits learn how to increase their storytelling skills for fundraising and advocacy purposes. We also have a contest in which we're giving away US$7,000 in cash prizes and a new camera.

How to Develop and Own your Brand Online: TechSoup Canada Partners with CIRA

The Canadian Internet Registration Authority (CIRA) has partnered with TechSoup Canada on an integrated campaign to help Canadian nonprofits, charities and libraries learn about how they can take ownership of their online identity and build their brand by harnessing the power of domain names and the web.

The Accessibility for Ontarians with Disabilities Act: A Refresher for Nonprofits

Accessibility is important for everyone - not just individuals with disabilities. For example, when buildings are wheelchair accessible, it benefits parents with strollers. Or when a TV program has closed captioning, it benefits patrons watching in a noisy bar who can’t hear the audio.

Part Two: Executing a Nonprofit Blog You Can Manage

Many nonprofits want to start a blog, but their staff are often balancing multiple roles and don’t have the resources to regularly maintain one. However, blogs bring many benefits to nonprofits, and with a strategic approach you can manage a blog with minimal time and resources.

Part One: Planning a Nonprofit Blog You Can Manage

Many nonprofits want to start a blog, but their staff are often balancing multiple roles and don’t have the resources to regularly maintain one. However, blogs bring many benefits to nonprofits, and with a strategic approach you can manage a blog with minimal time and resources.