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Friday Feed - Great resources from the web - May 20, 2011

SecurityCommunity & Social MediaEmail

In order to stay up to date on what's going on in the world of technology - and nonprofit technology in particular - I follow quite a few blogs and twitter feeds. There's a lot of great content out there but if you don't have the time to stay on top of things (and even if you do!) it can be overwhelming. So, for those of you who have less time to do all this "listening" on nonprofit technology, I'm posting a blog each Friday with the top resources I found in the last week.

Marketing and Engagement: Making the most of your Emails

Great practical tips from Amy Sample Ward on how to grow your list, segment your list and test out what works best. For example: "From field – do your messages currently come from “Your Organization”? Try switching that out with “Your Name, Your Organization” or try associating certain staff names with certain kids of content so members can start identifying voices in association with your emails."

The rest of today's links all have a bit of a security/privacy theme. Don't be scared! I picked them because they all have practical tips that anyone can implement - you don't have to be a techie.

Facebook, Nonprofits, and Youth Programs: Safety and Privacy Issues

Concerned about liability issues around the things that youth post on your Facebook wall, or posting pictures? One youth organization provides tips on how they manage this including:

  • Get parents to sign a photo release form at the beginning of the year
  • Don't take any pictures that clearly identify students, what school they go to or where they are

 

How to Keep Track of Your Passwords (and Keep Them Safe)

A great post that walks through why secure passwords are important (i.e. so your accounts don't get hacked - especially financial accounts), how to create a secure password and some good password management tools. Personally I recommend using a password management tool such as Roboform or LastPass rather than reusing passwords, saving them in your browser or writing them down on paper. Any Glee fans in particular should be thoroughly convinced after some characters hacked into an account by guessing the password was 1234.

The Dropbox Deception: Caveat Emptor

The short story: Dropbox is a great tool, and I use it all the time, but it's not the best place to store highly sensitive information such as donor credit card numbers (besides, you keep that information in a CRM, right?).