Spreading the word about your nonprofit is an important part of achieving your mission. Having an excited, engaged audience can boost donations, bolster support, and deepen your impact. But it isn’t always easy to get people excited about social causes. If the message isn’t coming from the right individual, it can seem boring or forgettable.
Online giving continues to grow at a faster rate than other forms of giving, and as more donors are choosing to give online, it is now more important than ever for nonprofits to prioritize digital fundraising strategies.
We are thrilled to announce that Amazon Web Services (AWS) is now a TechSoup Canada donor partner! AWS provides organizations around the world with access to affordable, scalable, and customizable cloud computing services. With AWS, your nonprofit can build websites, develop apps, manage outreach and fundraising, and host core business and employee-facing systems.
If you want to maximize revenue for your nonprofit, ecommerce can do wonders for your popularity and reach. Selling products and services online that your supporters want and need can help you strengthen relationships, build a sense of community around your cause, and generate significant income.
This week, as Canada heads into the first round of negotiations to update the North American Free Trade Agreement (NAFTA), we should be looking out for what impacts a “modernized” agreement could have on Canadian privacy. OpenMedia's Meghan Sali explains what's at stake.
How does your nonprofit use technology to achieve its mission? What works and what doesn't? How would you transform your relationship to technology if you could? Share your insight! Take the 2017 Global NGO Technology Survey -- your input will fuel research that empowers the nonprofit sector around the world!
Through its Cloud for Good program, Microsoft Philanthropies aims to create equitable access to technology across society. As part of this initiative, Microsoft provides nonprofits with donated cloud services to help transform the way they achieve impact.
There are plenty of quick-fix tactics promising to dramatically boost your conversion rates, from customized pop up messages on your homepage to standard donation amounts. While such tactics can be effective, they are ultimately superficial. To truly drive and sustain conversion, you must structure your website around the following strategies.
A computer virus is a piece of code or program that is capable of reproducing itself and infecting or modifying other software. Once executed, a computer virus can corrupt the operating system, damage hard drives, destroy vital data and steal private information. Computer viruses are one part of a larger group of threats known as malware, which is an abbreviated term for “malicious software.” Along with computer viruses, malware also includes spyware, adware, worms and Trojan horses.
Although it has "anti-spam" in the title, Canada's Anti-Spam Legislation (CASL) isn’t aimed at what we would traditionally consider to be spam. Instead, CASL regulates all “commercial electronic messages” (CEMs) sent or accessed from a computer in Canada. CASL also regulates a broad range of online activities including the installation of computer programs, misleading advertising and marketing practices, privacy invasion via your computer, and email harvesting.