Community & Social Media
As one of the well established tools for social media management that caters to small and medium sized organizations, I knew I’d want to take a look at Hootsuite for this challenge. They’re also a Canadian company, which is always a bonus!
What draws you to one crowdfunding campaign over another? Is it an inspiring video? Cool photos? A great story? Perhaps it is a combination of a few different storytelling elements. Our Storymakers 2014 challenge kicks off August 26, so to get you inspired, I've compiled some great examples of digital storytelling in crowdfunding campaigns.
A lot of nonprofits use social media to boost their fundraising efforts, but more often than not it doesn’t work. What gives?
I was able to get the chance to attend Artez’s conference about online fundraising campaigns. In addition to the workshop I hosted, Data, data and more data... what to do with it all? (slides are posted here), I had the pleasure of hearing from many great speakers. Here are four of the ideas and insights that stuck most with me:
Do people love your nonprofit in real life, but no one “likes” it on Facebook? Does your name come up often in your community, but not on Twitter? You’ve tried to get social media up and going for your nonprofit, but it feels like a lost cause…
Recently I attended a Donate & Learn event on social media and search engine marketing. I’ve made a list of my favourite tips. To prove that these are doable I’ve tried each of them out myself and shared the results where possible.
Most of us see technology an essential tool,something that helps us do our jobs, implement our programs and reach our supporters; it is a tool that allows us to influence change. But rarely do we stop to think about technology as more than a tool, but as itself a powerful mechanism of change.
By using images traditionally found in a meme but catering the message, to communicate a part of your organization’s mission statement or to promote an upcoming initiative, you’re able to craft a message that is quickly understood, seldom forgotten and frequently shared. It’s a win-win situation with an extra win.
I asked: “If I could share 1 thing I've learned about using social media for nonprofits, it would be: _______”