Constituent Relationship Management (CRM) can vastly improve a nonprofit's operations, fundraising initiatives, volunteer management and more, but deciding on a CRM system can be a very difficult task. Dianne McLeod, Program Coordinator at the Cambridge Self Help Food Bank (CSHFB), shares with us her experience with implementing a new CRM (Sumac) at CSHFB.
Whether it's for tax purposes, in lieu of Christmas gifts or just because it's the season of giving, something about the holidays inspire people to give. Fundraisers concentrate a lot of their efforts to the last few months of the year because nonprofits tend to see a boost in their revenue during the holidays. This is why at TechSoup Canada, we want to help you with your current year-end campaigns and the next. Through-out this month, we will be looking at how technology can improve your year-end efforts and share key learnings and tips from successful case studies.
It’s 2013. You’re at home scrolling through your Facebook news feed. A billion other people are doing the same thing. What do you click on? What do you not? For me, a visual piece of content has a much better chance of catching my attention than simple text. We’ve seen the rise of memes and animated GIFs for this reason. We’ve also seen the viral explosion of videos such as ‘The Evolution of Dance’, the silly and light-hearted ‘Charlie Bit My Finger’ and the controversial ‘Kony 2012’.
It’s the holidays! Is your holiday fundraising campaign ready for action? There are so many things to consider when launching your campaign – from messaging and engagement, to reach and conversion. Here’s a look at a case from Kids Help Phone’s “Buy A Kid Some Time” campaign, now in its 5th year, and 3 lessons to help make your year-end fundraising more profitable than ever.
Peer-to-peer fundraising campaigns are a great way to expand your donor base. Take a handful of your most loyal supporters, equip them with some easy to use tools, and they’re bound to bring a few new donors into the fold. If you’re able to scale this campaign, you could be looking at hundreds of new donors. But how do you run an effective peer-to-peer campaign? Well, it all starts with the groundwork.
A lot of nonprofit event managers and coordinators have to wear
multiple hats. On top of planning conferences, fundraising events,
workshops and other program events, event specialists still have to
handle 1,000 other things at their nonprofit. How can they manage events
and stay on top of everything else? There is no simple solution, but
there are some technologies that can help.
Crowdfunding has grown increasingly popular in the nonprofit sector over the past few years, thanks to the Internet and crowdfunding platforms like Kickstarter and Indiegogo. The question on every non-profit, charity and fundraiser’s mind is “can crowdfunding really raise a lot of money for my cause?” The answer is yes - if you do it properly.
Your donors like to show their support in various ways - buying tickets to your fundraising event, raising money for your walk-a-thon, giving a one-time or monthly gift - and more of them want to give at their own convenience. Canadians are growing increasingly comfortable with donating online and the trend is only gaining momentum.
If you want a piece of the fundraising pie, your nonprofit needs to be able to accept money online and offer as many donation options as possible. And it all starts with a merchant account.
It seems like there's a new crowdfunding website out there every week, but which one is right for your nonprofit? I looked at a few popular crowdfunding sites and dissected their cost plans, nonprofit support, and special features. What platform you choose really depends on the size of your nonprofit and what sort of campaign you plan to run.
With the recent introduction of US crowdfunding platforms Kickstarter and Indiegogo into the Canadian marketplace, interest in the sector is higher than ever. With an increasing number of organizations testing the waters, such as the ambitious Ubuntu ‘Edge’ campaign or community-based efforts such as the Tool Library, there is a growing need for clear and practicable information on the space. Learn some of the key information that nonprofits need to know about crowdfunding!