TechSoup Canada presented a webinar for the Canadian Association for Community Living on Building Communities: Increasing Online Engagement and Awareness. In this webinar, we covered how to build an online community through social media, what social media channels are out there, which ones should you be using, how to fit managing social media into your schedule, and tips for creating and curating great content to keep your community engaged.
Marlene Oliveira, founder of Moflow.ca and Nonprofit MarCommunity, covers how to write effective web copy at your nonprofit. Learn how to edit and format your copy so it's optimized for the web, why writing for online publications isn't complicated, common mistakes made by nonprofit communicators and how to avoid them.
Google Ad Grants gives eligible nonprofits $10,000 per month in free Google AdWords advertising to promote themselves at the top of Google search results pages. That is a potential annual ad budget of $120,000 that you can use to attract donors, recruit volunteers and connect with clients. Sounds too good to be true? The good news is that it’s true, and many nonprofits are already benefitting from this donation.
Do your supporters want to be able to access your websites on the go? Over 30% of Canadians own smartphones, so there's a good chance the answer is yes. The good news is that there's a range of ways to make your site mobile-friendly depending on your needs. This webinar will provide a high-level overview of this topic from a non-techie perspective.
Imagine if you could work from anywhere and collaborate with others: how would you work differently in your nonprofit? Cloud computing enables on-demand, convenient access to shared technology infrastructure and services that have traditionally been out of reach for many nonprofits.
Do you want to drive more visitor traffic to your organization’s website? Do you want to make it easier for supporters and donors to search for your website? Do you want more web traffic from visitors of a specific geographical area, age group, gender, or other demographic? Do you want to focus the attention of your visitors to a specific page on your website?
Is your website from 1995? Do you get frequent comments that your site is old, unattractive, difficult to use or out of date? Are you frustrated because you don’t know how to update your website and you have to call your tech volunteer or contractor every time you want any changes? Do you want a website that is "dynamic"?
Cloud computing, social media, digital storytelling … these are some of the ways that technology has evolved to change the way we operate and how we engage with our communities. In this session, TechSoup Canada will review some of the latest technology trends and share some free/low cost tools you can use to build your organization’s capacity.
Do you track your donors in a spreadsheet? Never heard the term "CRM" before? Have a CRM but find it doesn't fit well in your organization? This webinar will provide an introduction to constituent relationship management (CRM). (Constituents include donors, volunteers, etc.)